He graduated in Psycology and he started his career as video editor for TV programs like Mediaset and MTV. In 2005, he founded his first company, Sick Girl srl, which became a real communication phenomenon.
After years of experience with volonteering in Africa, and in major companies like Yahoo!, Condè Nast and Coop, he started to stratify his work experience with Virtual Reality and immersive productions.
So that, In 2014 he founded IMPERSIVE, a company working with an innovative production video techniques with 360 – 3D full body in motion.
Today, he has designed and directed more 100 commercial project for a lot of important companies in different sectors as technology, food, pharmaceutal and mass media.
He is a stategic consultant for Prada and Hogan.